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Client Type
Consumer Goods -
Industry
Beer, Wine, & Liquor Stores -
Client Since
2015 -
Project
Website & Branding Redesign
Overview
This is the second website we’ve done for Sinkers Beverages—though when we started with them, they were known as Sinkers Wine & Spirits. We’ve loved having them as a client over the years!
Thanks to their vast selection of beer and spirits, the Sinkers team can help people find the right drink for every occasion, from birthday parties and bachelorette parties to milestone celebrations and everyday moments. However, their website and branding felt a bit outdated compared to the quality of their service. They came to us needing new branding that reflected their high-quality status in the Inglewood neighborhood.
We worked with them to develop a new visual brand, updated messaging, and a clean, uncluttered site that accurately captures who Sinkers is and how they provide East Nashville with a good time.
Branding Refresh
Sinkers’ voice is fun, passionate, friendly, and knowledgeable. Having been in business since 1985, they were in need of a branding refresh that captured their personality and refined tastes.
We updated their branding that included:
- Store signage
- Postcards
- Recipe cards
- Swag/merch
- Print advertising
Element 47 is by far the most in depth marketing team I’ve worked with in my career. Thoughtful, knowledgeable, creative, and incredibly skilled, they created our logos and digital platforms in a way that reflects the atmosphere and dynamics of our physical space. Easily the vendor that I refer friends and colleagues to the most. Don’t overthink this—call them first.
Adam SinksCEO, Sinkers Beverages
Brand Awareness & Reputation
Build Customer Loyalty
Increase Website Traffic
